GOING BEYOND THE BRAND – EMPLOYEE ENGAGEMENT
Drives the Customer Experience
GOING BEYOND THE BRAND-GROWING A CULTURE OF ENGAGEMENT AND COLLABORATION
Karen McCullough takes you beyond your brand, growing a culture of engagement, collaboration and trust. Her program breathes new life into your team by using her CPR Engagement concept; where employees and customers feel Connected, Protected, and Respected.
As companies find it increasingly difficult to compete on price and speed, the human-centric customer experience become the differentiator in the marketplace.Your employee experience directly connects to your customer’s experience and investing in engagement is the primary route to delivering better brand experience.
After all, your brand is the core of your company, the heart of your business, the soul of your culture, and the foundation for employee engagement.
- Grasping a deeper understanding of achieving levels of cooperation and collaboration
- Connecting the organization’s vision and brand to the behaviors of the employees.
- Examining the 5 keys to creating high engagement
- Discovering the connection between engaged employees and performance outcomes
- Implementing simple rituals into the day creating more engaged, collaborative teams
- Growing connections and collaboration through a few interactive activities in the keynote that build relationships are a lot of fun
Iowa Department of Transportation
“Karen is smart and laugh out loud funny! She knows branding! Saying she was a pleasure to work with is an understatement. She took the time to get to know the Iowa Department of Transportation and crafted her message to reinforce the goals we had for our leadership conference. The conference theme was Momentum, so we worked with Karen to tailor her Beyond the Brand presentation to compliment the theme of the conference. Karen took that concept one step further and helped the group think beyond the company brand and understand their own “personal brand” and the effect it has on the work we do and the people we serve. Her 90 minute keynote had the audience engaged the entire time through humor and interacting with one another. What a refreshing way to end the conference.”
“Beyond the Brand was an wonderful choice, it fit perfectly and was fun all at the same time. I’ve heard nothing but amazing comments on how fantastic you were! You really added an energy that we’ve not had with keynote speakers in the past. Even the guys on my headset in the A/V booth were raving about you!! Beyond the Brand was an wonderful choice, it fit perfectly and was fun all at the same time.”
Anita Lynn, CUDE
Director of Training and Development
America’s First Federal Credit Union