Beyond the Brand – Putting People First
In this keynote presentation, Karen takes you beyond the brand, mastering the art of humanizing your brand by putting people first.
Retaining and growing the talent/membership has always been a challenge. Changing demographics, innovations in technology, and an unpredictable economy maybe having an effect on your growth and your brand. As brands continue to evolve and become more human- centric engagement increases. People feel more connected, protected (trusting) and respected. Karen calls this “CPR Engagement” breathing new life into your brand.
Your brand is critical in attracting and retaining employees and members. Creating an environment nurtures connections, trust and engagement is the first step.
Iowa Department of Transportation
Anita Lynn, CUDE
Director of Training and Development
America’s First Federal Credit Union